Compete or Forfeit ! Strategies for Sustainable Competitive Edge in Pharma Product Patent Era
The pharmaceutical world is not flat. Only three regions - (...
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The pharmaceutical world is not flat. Only three regions - (...
Transactional to Transformational Marketing in Pharma: The S...
Why a book on Brand Positioning in Pharma, a fifty-plus year...
The empowered patients, new-age technologies such as artific...
Digital Pharma Marketing Playbook is a first-of-its-kind-of...
Twenty-five years ago, Pharmaceutical Marketing in India: Co...
The global pharmaceutical industry, which touches the lives...